Welcome to our Moosend Review for 2024

Are you looking for a strong email marketing platform that comes with powerful features besides a budget-friendly price? Well, this is where Moosend appears as one of the best choices. But the question here is: is it right for you? We are going to test it in this review to help you decide if it is right or not. Let’s start our review with our quick verdict on the platform.

Our Quick Verdict

Moosend is a solid choice for beginners and small businesses that are looking for an easy-to-use email marketing platform. When it comes to pricing, it is a budget-friendly option that offers both a credit system that lets you pay only for what you use and a fixed monthly fee. Also, it offers many features and allows you to send an unlimited monthly email on all plans, which is not available in most alternatives.

However, the lack of a free plan can hold it back. While they offer a 30-day free trial, the free plan is always better. In short, consider using Moosend if you are still a beginner, if you have a small-to-medium business and need basic features, and if you’re on a budget. However, if you are looking for a wider range of integrations and templates or the convenience of a free plan, exploring alternatives will be more appropriate.

Moosend Review 2024: Key Pros and Cons

Moosend, like any other marketing platform, has its pros and cons. However, these are the things we like about it and the things that could be better:

What do we like the most?🙂

  • Free 30-day Trial: To start with the platform and discover its features.
  • Beginner-Friendly: It is an easy-to-use platform with a drag-and-drop email builder.
  • Budget-Friendly: Its price starts at $7 per month, which makes it a very affordable option.
  • Credits System: Unlike other alternatives, Moosend offers a credit-based system that allows you to pay for credits if you are a non-frequent user.
  • Detailed reporting: It has a detailed report that will allow you to track campaign performance, website activity, and your subscriber’s behavior.
  • Unlimited Email Sends: It allows you to send unlimited emails on all plans.
  • Integrations: You can connect it with popular tools like Zapier, Shopify, and WordPress.
  • Good deliverability: Moosend has a good delivery rate, so you will ensure your emails will avoid the spam folder.

Can be better🙁

  • No free plan: while Moosend offers a free 30-day trial, it does not offer a free plan forever.
  • Fewer integrations: It offers fewer integrations than other platforms around (17 integrations or more).
  • Fewer templates: Compared to its alternatives.
  • Support is not available 24/7: Unlike other alternatives, it does not offer support 24 hours a day, 7 days a week.

What is Moosend?

Moosend is one of the best email marketing platforms, known for its affordability and ease of use. It is a popular choice for businesses of all sizes, especially small businesses and startups, because of its low-cost plans and user-friendly interface. The platform was started in 2012 by Panos Markellos and Hatzis. Since then, it has started growing to offer many features, like email automation, landing page builders, CRM, analytics, and more.

Moosend Platform
Moosend Platform

Moosend Setup

After creating your 30-day free trial on Moosend, you will face a welcome page that will help you set up your account. At first, it will ask you to create a website name and connect your website to the platform. This unlocks features like cart abandonment automation and integrates seamlessly with your current online presence.

In the next step, Moosend will guide you through creating your first email list, importing any existing subscribers you have, and setting up a “from” name. Finally, it will ask you to create your first email campaign, with the option to send it immediately or schedule it for a later date.

Overall, the setup process appears to be easy, so you can finish it in a few simple steps.

Moosend setup
Moosend setup

What Features Does Moosend Offer in 2024?

The platform offers many features that make it stand out as the best marketing solution. But before diving into these features, keep in mind that it depends on your chosen plan.

Email Marketing

Well, Moosend has almost everything you may need to create beautiful and professional emails, even if you have no design experience. Starting from the drag-and-drop editor and pre-designed templates to segmentation and landing pages. You can choose from many pre-designed templates or simply start from scratch. Also, you can personalize your emails with your branding and messaging. Here is a breakdown:

  • Drag-and-drop editor: It has an easy-to-use and smooth drag-and-drop editor that will help you build beautiful emails with no design experience.
  • Pre-designed templates: There are over 90 ready-made templates to start with, with diverse, customizable options. with the ability to Import your template.
  • AI writer (Beta): will help you create attractive emails fast without effort.
  • Personalization: You can use custom fields and dynamic content for targeted messaging.
  • A/B testing: The split testing feature is available to optimize your titles and content, as well as send times, for better results.
  • Transactional emails: automate welcome messages, order confirmations, and other important emails.
  • Landing Pages & Subscription Forms: Build simple landing pages and forms to get leads and grow your list.
Moosend Drag and drop editor
Moosend Drag and Drop editor

Marketing Automation

Also, it lets you create automated email workflows that are triggered by specific events. like when someone subscribes to your list or abandons their cart. This will save you time and effort while ensuring that your subscribers are receiving the right messages at the right time. Here’s what makes it work:

  • Visual Workflow Builder: lets you design automated email sequences with drag-and-drop.
  • Triggers & Filters: to target specific actions and subscriber segments with precision. Did someone abandon their cart? Send a reminder! Did a birthday roll around? provide a special offer!
  • Segmentation: You have the segmentation feature that will let you group your subscribers based on demographics, interests, or behavior.
Moosend Automation
Moosend Automation

Analytics & Reporting

Knowledge is power, and Moosend provides you with the insights you need so you can track the performance of your email campaigns and see what’s working and what’s not.

  • Real-time reporting: gives you fast access to important metrics like opens, clicks, and conversions, so you can track your campaign performance.
  • Campaign Reports: Analyze the performance of each email campaign to find weaknesses and opportunities to improve your strategy.
  • Subscriber Analytics: To get insight into your audience by studying demographics, interests, and engagement levels, which will help you customize your campaigns correctly.
  • Export Reports: So, you can share data with team members or export reports for more research.


You can connect Moosend seamlessly with 17 popular tools, which will help you streamline your workflow. This selection covers major players like CRMs (Salesforce), e-commerce platforms (WooCommerce), and social media (Facebook).

However, Moosend, compared to some alternatives, offers fewer integrations. But, what Moosend lacks in quantity, it often makes up for in ease of use and affordability.

Moosend Integrations
Moosend Integrations

Moosend Deliverability

Forget attractive subject lines and perfect content if your emails never reach their destination—the inbox! This is what’s called deliverability. So, for Moosend, we have read many reports that rank it as perfect when it comes to its deliverability rate, so we have put it to the test to see how good it is. Actually, you can rely on it as long as it is good, which makes us pick it as one of the best cheap email marketing platforms on our list. However, keep in mind that your deliverability rate will increase only when you follow Moosend email marketing best practices.

Moosend and AI in 2024

Today, AI is no longer just science fiction; it is real and has changed many industries, and email marketing is no exception. This is what led Moosend to harness the power of AI to help its users create more effective campaigns. But what exactly is this power, and how can it benefit you? Well, AI can be a time saver for you, as it writes killer email content! Moosend’s AI helps you create personalized subject lines, content, and more, which will boost engagement and conversions.

But it doesn’t stop there: with AI, you can segment your audience based on their behavior and interests. If you’re going to use Moosend, don’t miss this amazing opportunity to unleash its power and maximize ROI.

So, we have tested the AI writer on Moosend by asking him to write an announcement of coupon codes, so, as you can see in the picture below, it does its job. Perfect.

AI Writer test
AI Writer test

Who Can Use Moosend in 2024?

Well, Moosend isn’t just for one type of user; its cost-effectiveness makes it a great option that can be used by anyone. This includes small businesses, startups, e-commerce businesses, content creators, bloggers, agencies, and freelancers.

Why Should Choose Moosend in 2024?

Actually, the decision to choose Moosend or not depends on your budget and requirements. However, what makes it a strong option to choose first is its pricing. Moosend is one of the most cost-effective email platforms. But don’t let the price fool you—Moosend has many features to offer, as we mentioned above. Besides that, their credit system lets you pay only for what you use, unlike fixed monthly fees, which is a feature that is not available in most alternatives. Is that all? No. If awards hold weight, consider this: Moosend has been recognized by G2, Capterra, and TrustRadius, solidifying its reputation as a leader in the field.

How to Get Started with Moosend in 2024

To get started with Moosend, all you have to do is create an account that will give you access to its features for free for 30 days. If you want to test it, go ahead; if you want to upgrade it immediately, that’s up to you. After that, create your email list, import your contacts, if you already have them, and design a simple email campaign to test the waters!

But wait, before starting with Moosend, how much does it cost?

Moosend Pricing 2024?

Moosend Pricing in 2024
Moosend Pricing 2024

When it comes to pricing, Moosend has 3 plans with different prices based on the number of subscribers—here is a breakdown.

  1. Free Trial – If you want to test the platform, Moosend offers a 30-day free trial plan that allows you to try all features for free without a credit card. It allows you to add 1,000 subscribers and send unlimited emails. In addition, the plan comes with features like the ability to create one automation workflow, one landing page, one form, and more.
  2. Pro Plan – This plan starts at $9 per month for monthly billing and $7 for annual billing. It comes with all the features you may need, except some. Its price gets higher whenever you add more subscribers; for example, for 1000 subscribers, you have to pay $13/mo for annual billing, $16/mo for monthly billing, and so on. The maximum you can add is 1,000,000 contacts, which costs $5,840/mo for monthly billing and $4,672/mo for annual billing.
  3. Enterprise Plan – comes with all you’ll ever need, as they describe it. It offers all the features of the Pro plan in addition to a dedicated account manager, priority support, SSO and SAML, and a dedicated IP. To get this plan, you have to contact them.

Besides these plans, Moosend offers the Credits System, which allows you to pay for what you use. Keep reading to understand it.

What are Moosend Credits?

Credits are a type of currency used on Moosend for those who don’t plan to use email marketing often. Maybe they send emails infrequently or have a fluctuating email list size. With Moosend credits, you can enjoy all the features of the Pro plan, add unlimited subscribers, and have no time limits.

For $350, you will get 350,000 email credits, 500,000 for $500, 750,000 for $750, and 1,000,000 credits for $1000.

Moosend Credits
Moosend Credits

Does it look expensive to you? Don’t worry; Moosend provides some discounts to help you start your email marketing journey. Also, CouponFYI has a coupon code as a gift for you.

Moosend Coupon Codes and Discounts 🏷️

Moosend offers an almost 20% discount between the monthly and annual billing plans. However, the discounts can increase during seasonal events like Black Friday and Cyber Monday. But as a gift, we have provided you with a list of the latest Moosend coupon codes available today. The biggest discount you can get is 25%, besides the discount provided on the platform. Don’t worry, it has been verified.

Customer Support

When it comes to support, Moosend offers several ways to reach out to their support, including email and live chat, but there is no phone support. Actually, in terms of live chat, Moosend could be better than this. First, It does not offer 24/7 support, unlike many of its competitors, which will be a point of weakness for them. I tried to reach out for their support to inquire about something, but it took almost an hour to reply. Maybe because I tried to contact them while they were out of service, since support is not available 24/7. So, I can’t judge it as many users appreciate it.

Overall, the quality of Moosend support depends on your own experiences. as it seems to vary depending on individual experiences.

Our Overall Rating

Based on Moosend’s provided features, its deliverability rate, pricing, discounts offered, and customer support. Besides some weaknesses, our overall rating is 4.2/5.

Moosend Reviews and Testimonials

Don’t just take our word for it; find out what other real users have to say about Moosend.

Positive Moosend Review with 5 Stars on Trustpilot: According to Helen, Moosend has been a game-changer for her email marketing needs. The platform’s simplicity, many different templates, and excellent testing tools have exceeded her expectations. She achieved higher open rates without any downsides using robust audience segmentation and automation tools. Helen strongly recommends Moosend because of its user-friendly UI and numerous features.

Positive Moosend Review from Helen
Positive Moosend Review from Helen

Negative Moosend Review with 1 Star on Trustpilot: But for Doug, he had a poor experience with Moosend customer service. As he said, they weren’t helpful when he needed to resolve an issue.

Negative Moosend Review from Doug
Negative Moosend Review from Doug

Moosend Alternatives 2024

Whether you choose Moosend for your email marketing or not depends on your needs and budget. However, this review is based on our own experiences. But after reading the full review, if you decide to look for other alternatives. Here are the best Moosend alternatives for 2024.


Is Moosend easy to use, even for beginners?

Moosend is known for its user-friendly interface and drag-and-drop email editor. However, according to our experience with the platform, we can say that it is an easy-to-use platform. They provide drag-and-drop, many pre-designed templates, and more. Overall, it’s a user-friendly platform for anyone.

How much does Moosend cost?

Moosend’s pricing varies based on the number of subscribers you have. However, annual billing plans start at $7 a month for 500 to 1000 subscribers.